Sponsor runway

Manual lead research before any outreach.

This is the approval-gated plan for building a sponsor lead sheet. It is not an outreach sender, CRM sync, ad launch or checkout trigger.

40planned leads

Manual research target across the first four batches.

4prep batches

Sequenced by likely sponsor fit and operational risk.

10lead fields

Minimum fields before a prospect can be reviewed.

Offlive actions

No outreach, payment, slot reservation or public posting from this route.

Research sequence

Build leads from these categories first, then manually review fit, proof and regulated-claim risk.

Prep batch 1 - 12 leads

Property, relocation and home services

Coverage: Kildare, Meath, Wicklow, Fingal

Fit signals: Clear valuation, viewing, quote or booking CTA; Named commuter towns or Dublin-belt service area; Landing page that can absorb morning-email traffic; No unverified financial, legal or property-outcome claims

Offer shapes: Free valuation or moving checklist; Storage/removals quote; Renovation, garden or interiors consultation

Proof required: Advertiser legal name; Service area; Landing page; Offer terms; Regulated-copy review flag

Prep batch 2 - 10 leads

Schools, childcare and family decisions

Coverage: South Dublin, Dun Laoghaire-Rathdown, Kildare, Meath

Fit signals: Admissions, camp, tutoring or family booking deadline; Age range and safeguarding-sensitive copy path; Town, county or catchment clarity; Official page for parent-facing details

Offer shapes: Open day reminder; Summer camp booking window; Tutor assessment or family activity slot

Proof required: Official landing page; Age range; Date or deadline; Safeguarding-sensitive copy review; Contact route

Prep batch 3 - 8 leads

Commuter economy and local mobility

Coverage: Fingal, Kildare, Meath, Wicklow

Fit signals: Useful before 9am; Station, route, parking or commute relevance; Clear availability dates; No dependency on unverifiable traffic claims

Offer shapes: Car service booking; Workspace trial; Rail-adjacent breakfast or retail offer

Proof required: Town or route relevance; Booking URL; Offer validity; Capacity or availability limits

Prep batch 4 - 10 leads

Hospitality, culture and weekend spend

Coverage: Wicklow, Meath, Kildare, Dun Laoghaire-Rathdown

Fit signals: Resident-useful weekend angle; Official organiser or venue page; Date, booking window or voucher clarity; Not generic Dublin tourism copy

Offer shapes: Weekend dining offer; Theatre, venue or festival ticket push; Local attraction or market visit

Proof required: Official event or booking URL; Date and expiry; Resident relevance; Access, age or capacity limits

Boundaries

These constraints keep the sales prep useful without creating external action.

Do not cross

  • Do not send outreach from cron automation.
  • Do not scrape private contact details.
  • Do not reserve inventory, charge Stripe or publish sponsor copy without fresh approval.
  • Use this runway to build a manual lead sheet, then review each lead before any contact.

Lead sheet fields

  • business_name
  • segment
  • coverage_area
  • town_or_route
  • website
  • local_offer
  • proof_url
  • regulated_claim_flag
  • recommended_package
  • status